Website Promotion Using Email Marketing Software
Everyone likes to do business with people they know and trust.
The best way to build that trust is to keep in contact and provide helpful information on a regular basis.
You should be capturing prospects email addresses and following up enquiries automatically. If not, you're letting valuable dollars in lost sales slip through your fingers every day.
You can do business with your customers whenever you want with a well designed, easy to use, automated email marketing and newsletter system.
No more waiting for customers to come to you!
Create articles using any word processor, such as Microsoft Word, and simply copy and paste into the system’s HTML editor window. You can then edit your articles, add highlights, pictures, images, special fonts, and graphics – all without any knowledge of HTML programming.
In fact your email campaigns can be personalised using autoresponders, increasing response rates by 100% to 300%, and even more if you use it cleverly.
When you have created a page or article in the system, you can then send it to everyone in your database or to targeted groups of names.
Think how this could increase your cashflow for very little cost.
No matter what business you are in a robust Newsletter and Email Contact System can boost your sales to incredible levels.
AND HERE IS A BONUS – with integrated e-marketing systems you can create web pages, announcements, articles, newsletters, or brochures right in the system and quickly add them to your website at the click of a button – it really is that EASY!
INTERACTIVITY is the key to building a web presence! The more often you interact with your customers, the more business you will do with them. I don’t think anyone would argue with that.
David and Matthew at BaristaBasics.com.au were quick to see the advantages of using an Email Marketing and Newsletter system to promote their Barista coffee training classes online and sell their range of products, books, CDs, and videos.
A big advantage for them is they can write an article and post it to their web site at the click of a button – no HTML or programming knowledge required. And their customers can book classes online and buy and pay for products and services in real time using their user friendly shopping cart.
Any business that wants to maximize the value of their website and increase their conversion of inquiries to sales needs an integrated email marketing and newsletter system that incorporates an autoresponder and contact management customer database.
Combined with good search engine optimisation, an automated e-mail software and an email marketing and newsletter system gives the small business person an effective,low cost way to compete online and to convert inquiries into cash customers.
| Mike Greenfield is Marketing Director, SiteDesignNOW.com and NOW Technology Systems, a Web Development company specializing in ONLINE CATALOGUES, EMAIL MARKETING, AUTORESPONDER SYSTEMS, and NEWSLETTER Systems. You can contact Mike@SiteDesignNOW.com http://www.sitedesignnow.com |

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